IBM Web Content Manager

Rapidly manage intranet, extranet, Internet and portal assets

IBM® Web Content Manager can help organizations increase the efficiency and accuracy of website deployments by placing content creation in the hands of content experts - while IT can retain control. And, through advanced personalization, IBM Web Content Manager can deliver the right information to the right audience exactly when they need it.

• Simple, powerful rich text editing tools - Empowers line of business professionals and content owners to quickly create and manage rich web content without IT involvement
• Extensive support for personalization - Improve online experiences by building websites that can deliver highly targeted and dynamic content to the web user
• Configurable and re-useable workflow model - Ensures content lifecycle follows existing business processes and approvals before going live
• Tightly integrated with WebSphere Portal - Delivers faster time to value and lowers project costs for deploying WebSphere Portal-based websites

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• Simple, yet powerful rich text editing tools enable line of business professionals and content owners to quickly create and manage rich web content without IT involvement.

• An expansive catalog of pre-built, high-value content templates speeds microsite and web page creation .

• A dynamic, contextually-aware toolbar and built-in project management features make it easy to create, approve, version, publish and syndicate web content.

• A flexible workflow capability ensures that the content lifecycle follows the desired business processes and approvals before going live.

• Built-in personalization tools support the creation of tailored web experiences that feel custom-fit to a user's needs, behaviors, role, language, device, location, and preferences.

• Easy-to-deploy blogs and wikis invite users to participate in the conversation.

• Content rating & tagging helps to measure and share content popularity.

• At-a-glance, embedded web analytics deliver real time insight from web analytic solutions – but directly within the context of the web experience.

• The social media marketing feature makes it easy to syndicate your content to social channels, such as Facebook, Twitter, LinkedIn, & IBM Connections, and then track the effectiveness of that content.

• Mobile themes help to transform the web experience to match the form factor of the mobile device and to support the user interaction and navigation patterns customers expect on a mobile device.

• Leverage your investments with seamless integration of existing CMIS and ECM repositories, such as IBM FileNet, IBM Content Management, Microsoft Sharepoint, and Lotus Quickr.

• Tight integration with IBM WebSphere® Portal delivers faster time to value and lower project costs for deploying WebSphere Portal-based websites.

• Web Content Integrator helps integrate content created in third-party content management systems.

• Through features such as multi-lingual support, advanced caching, and clustering, IBM Web Content Manager is able to scale to meet the demands of your enterprise.