Overview
At IBM, we believe that the process of commerce, the exchanging products and services with consumers or companies, is changing rapidly as customers adopt new ways to do business with you. To be successful, companies need to transform commerce through a unified approach to marketing, selling and fulfillment processes across all available channels:
- Differentiate your business by creating a compelling cross channel experience
- Build loyalty by making it easy for customers to do business with you
- Personalize the buying experience across all human, digital, social and mobile modes of interaction
- Improve the customer experience with accurate delivery dates and by offering alternative fulfillment options
What we offer
- Selling Solutions
Delivers a seamless, customer-centric buying experience for products and services across all available channels.
- Order Management
Enables companies to manage the order lifecycle and orchestrate complex order fulfillment processes across a dynamic business network
- Supply Chain Management
Provides planning and execution solutions to enable companies to anticipate, control and react to demand and supply volatility within the supply chain.
- Decision Optimization (US)
Make better decisions by applying advanced analytics to automatically prescribe actions or strategies.
Featured products
Offer a seamless customer buying experience across digital and physical channels
Coordinate order fulfillment from all channels and across the extended enterprise
Enterprise-class software platform for building optimization-based custom planning and scheduling decision support applications
All products ― Commerce
-
Decision optimization
Make better decisions by applying advanced analytics to automatically prescribe actions or strategies.
- IBM ILOG CPLEX
- IBM ILOG OPL-CPLEX
-
Order management
Manage the order lifecycle and orchestrate complex order fulfillment processes.
- Sterling Commerce
-
Selling
Deliver a seamless, customer-centric buying experience across all channels.
- Sterling Commerce
- WebSphere Commerce
Video Demo
Offer distinct buying experiences for your different brands and markets with microsites



