WebSphere Commerce Professional

IBM® WebSphere® Commerce Professional provides a next-generation solution designed to address a company's e-commerce needs

It helps companies of all sizes enable their customers to do business on demand - when they want, where they want and how they want

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Features and benefits

IBM® WebSphere® Commerce Professional, Version 7.0

Enhanced Search & Navigation through improved integration with WebSphere Content Discovery for easier search-based merchandising and natural language search.

Web Content Management through integration with IBM Workplace Web Content Management for improved handling of structured and unstructured content (for example. how-to guides, news articles).

Enhanced Web Analytics with auto-tagging and custom reports by analytics vendors for marketing promotions and campaigns, Sales Center, Gift Center and A/B Testing.

SOA Enhancements such as packaged Web Services for integration to external order management and ERP systems and the ability to model WebSphere Commerce processes in BPEL.

Gift Center for WebSphere Commerce provides retailers a complete multichannel gift registry solution. It can operate as a Web-only gift registry, integrate to an existing back-end registry system, or stand on its own as a centralized cross-channel solution.

Sales Center for WebSphere Commerce gives call center representatives the functionality they need to service and upsell cross-channel customers.

Cross-channel Order Processing provides cross-channel business processes to efficiently serve customers, contact-center representatives, gift registrants, distribution channel partners and others. Interfaces integrate with external systems such as POS, kiosk, enterprise resource planning (ERP) and fulfillment systems.

Business Intelligence provides insights that help you understand your customers and your business better.

Workspaces and Attachments give business users end-to-end control over the creation, management and publishing of product information, Web content, promotion rules and campaign information - without help from IT.

E-mail Template Editor provides an easy-to-use interface to control the e-mail campaign process without help from IT. Campaign managers use a graphical interface to create and preview the text and imagery used in an e-mail campaign.

A standards-based, rapid application development environment that uses and extends the award-winning WebSphere integrated team-development environment.

WebSphere Commerce Server and WebSphere eXtreme Scale work together to provide overall consistently faster response times with up to a 25% improvement in average response times (IBM internal testing) . Supported configurations:

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